“…The Crowne Plaza Bloomington in Minneapolis also has a Women’s Floor with additional security features and amenities…The hotel saw a need, given that females now make up 47% of the guest population at Crowne Plaza Hotels and Resorts, says Gina LaBarre, vice president of brand management for Crowne Plaza…”
“…Hotels are responding by setting aside floors with special key access and amenities that women typically prefer…The Naumi Hotel in Singapore has dedicated the third floor, which has nine rooms, to female travelers. Guests have to use a special access card to get in. Amenities include hair straighteners, sanitary products and yoga mats…”
Book a room on the 11th floor of the Hamilton Crowne Plaza here, and you’ll get special bath salts and body products, a magnifying mirror, nail polish, nail files and a curling iron. They’re not exactly the types of amenities that men would go for, but that’s the point.
The Hamilton Crowne Plaza is one of a small, but growing number of hotels offering floors dedicated to female travelers. These hotels are particularly trying to appeal to female business travelers, who are moving up the career ladder and hitting the road more often.